SIMULATING MULTISENSORY WINE TASTING EXPERIENCE
DS 92: Proceedings of the DESIGN 2018 15th International Design Conference
Editor: Marjanović D., Štorga M., Škec S., Bojčetić N., Pavković N.
Author: Carulli, Marina; Bordegoni, Monica; Ferrise, Francesco; Gallace, Alberto; Gustafsson, Maria; Pfuhl, Tobias
Section: INDUSTRIAL DESIGN
DOI number: https://doi.org/10.21278/idc.2018.0485
In this paper, we present the development of an application that allows us to simulate the multisensory experience of tasting a glass of wine. To this end, technologies for the sense of touch, sight, hearing, and smell have been integrated, creating an interactive multi-sensory experience. The user, after picking up a glass, activates an application in which he is guided by a virtual sommelier to make a tasting, and he is able to perceive the multi-sensory experience of the wine tasting experience. The paper describes the application and its potential use in marketing.
Keywords: user experience, virtual reality (VR), multisensory product experience