CUSTOMER EXPERIENCE INTERACTION MODEL
DS 70: Proceedings of DESIGN 2012, the 12th International Design Conference, Dubrovnik, Croatia
Year: 2012
Editor: Marjanovic Dorian, Storga Mario, Pavkovic Neven, Bojcetic Nenad
Author: von Saucken, C.; Schröer, B.; Kain,A.; Lindemann, U.
Section: Industrial design
Page(s): 1387-1396
Abstract
We suggest the Customer Experience Interaction Model (CEIM) to support the design of User Experience (UX). It provides a holistic view on the interaction of users with products. Therefore, CEIM incorporates different relevant models and views from the dis
Keywords: user experience, interaction, emotional design, activity theory